Mehta joins the pharmaceutical company after serving as Global Marketing Manager at GSK.
Dr. Reddy’s Laboratories has appointed Devang Mehta as Category Head of Marketing for its gastrointestinal (GI) portfolio. Mehta joins the pharmaceutical company after serving as Global Marketing Manager for Respiratory at GSK.
At GSK, Mehta held the global marketing role from January 2023 to September 2026, working on brand strategy, healthcare professional and patient insights, and omnichannel marketing initiatives for respiratory brands.
His appointment brings experience across several therapeutic areas, including respiratory care, urology, cardiovascular health, and ophthalmology, to his new role at Dr. Reddy’s Laboratories.
Previous Roles at GSK and Bayer
Before his most recent position, Mehta served as Global Marketing Manager for Urology at GSK from December 2020 to December 2022. His responsibilities included portfolio growth, market share, and profitability across international markets.
Earlier, he spent more than five years at Bayer in marketing roles covering cardiovascular, vascular, and ophthalmology therapies.
From December 2018 to December 2020, Mehta worked as Marketing Manager for Xarelto, overseeing the brand across cardiovascular, vascular, and orthopedic therapy areas.
Before that, he served as Senior Product Manager for Eylea from December 2015 to November 2018, handling marketing strategy, business planning, and product growth initiatives.
Early Career at Novartis and Danone
Mehta began his tenure at Novartis India as Product Manager for Lucentis, a position he held from November 2014 to November 2015.
He subsequently joined Danone Baby Nutrition (Nutricia) India as Product Manager in October 2012, remaining in the role until October 2014.
His career spans product management, brand strategy, portfolio development, and global marketing across multiple therapeutic areas and pharmaceutical companies.
At Dr. Reddy’s Laboratories, Mehta will take on marketing responsibilities for the gastrointestinal portfolio, drawing on his experience in pharmaceutical brand management and commercial strategy.
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Source: Pitch
